Silly Rabbit Limited enters creditors' voluntary liquidation
Silly Rabbit Limited, a modelling services business based on Wardour Street in London's Soho, entered creditors' voluntary liquidation on 20 May 2026. Full notice and Companies House record.
Information for general guidance, drawn from the public record. Not legal, financial, or insolvency advice. If you are affected by an insolvency, consult a licensed practitioner or qualified solicitor.
A modelling services company registered in Soho has been wound up through a creditors' voluntary liquidation, with the appointment confirmed on 20 May 2026.
Silly Rabbit Limited, whose registered office is on the second floor of National House at 60-66 Wardour Street, London W1F 0TA, filed the CVL after more than a decade of trading. The company was incorporated on 31 March 2014 and operated under SIC code 82990, which covers other business support service activities not elsewhere classified, including modelling services.
The liquidation
A creditors' voluntary liquidation is an insolvent winding-up resolved by the company's members at the request of its directors, without a court order. It is the single largest stream of UK corporate insolvency by volume. The liquidator, the licensed insolvency practitioner who realises the company's assets and distributes the proceeds to creditors, was appointed on 20 May 2026. The notice was published in the London Gazette on 22 May 2026.
The company's most recent accounts filed at Companies House were micro-entity accounts made up to 30 June 2024, with the next set due by 30 June 2026. No secured charges are registered against Silly Rabbit Limited.
The director
Jourdan Sherise Dunn was appointed as director on 31 March 2014, the same day the company was incorporated, and remained in post at the time of the liquidation. A second director, Claire Lewin, was also appointed on 31 March 2014 but resigned on the same date.
Dunn, the British model and television presenter, was the sole director of record when the CVL was filed.
What happens next
Creditors of Silly Rabbit Limited who wish to make a claim against the company's assets must submit a proof of debt to the appointed liquidator. The liquidator will then realise any remaining assets and distribute the proceeds in the order of priority set out in the Insolvency Act 1986, with secured creditors ranked ahead of unsecured creditors.
Because no outstanding charges are registered at Companies House, there are no secured creditors with a prior claim on the company's assets. Unsecured creditors, those whose debts are not backed by a charge, including trade suppliers and any other counterparties, will rank equally among themselves once the costs of the liquidation have been met.
The notice was published by the London Gazette under notice code 2443. The full appointment details are available through Companies House and the official Gazette record.
Common questions
Are you owed money by Silly Rabbit Limited?
In a creditors' voluntary liquidation you are an unsecured creditor unless you hold a registered charge or retention of title. The liquidators will write to known creditors with a proof-of-debt form. A statement of affairs prepared by the directors and the chair of the creditors' decision procedure should be available on request. Read more about proof of debt and where you sit in the creditor hierarchy.
Did you work at Silly Rabbit Limited?
In a CVL, employees are typically dismissed at or shortly after the liquidator's appointment. Wages owed up to a statutory cap, holiday pay, notice pay and redundancy may be claimable from the Redundancy Payments Service. The liquidators will normally provide RP1 case-reference numbers to the affected staff. See gov.uk: your rights if your employer is insolvent.
Do you hold a deposit, gift card or undelivered order from Silly Rabbit Limited?
Customers with paid-but-undelivered orders, gift cards or deposits rank as unsecured creditors in the liquidation. Where you paid by credit card and the amount was over £100, Section 75 of the Consumer Credit Act 1974 may let you claim from the card issuer for breach of contract or misrepresentation by the supplier; the rules apply per item, not per transaction, and the card must be a regulated credit card. Debit-card payments may be recoverable via chargeback.
Are you a director of a company connected to Silly Rabbit Limited?
Section 216 of the Insolvency Act 1986 applies the moment the company enters liquidation. If you intend to be involved in another company using the same or a similar name within five years, you must rely on one of the three statutory exceptions and file the relevant notice. Acting in breach is a criminal offence and exposes you to personal liability for the successor's debts.
Sources
- The London Gazette notice (code Appointment of Liquidators)
- Companies House record 08968535
- Editorial standards: how we source and review; five-pass pipeline.
